Beni is an innovative shopping tool that aggregates deals from over 40 secondhand sites, allowing users to find their favorite brands at lower prices. The company offers a free browser extension and an iOS app that enhances the online shopping experience by notifying users of resale alternatives while they browse retail sites. With a focus on sustainability and circular fashion, Beni positions itself as a leader in the resale market, trusted by over 150,000 shoppers. The platform simplifies the process of finding secondhand deals, making it accessible and convenient for consumers looking to save money and shop sustainably.

Santa Barbara, CA, USA

Beni

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Better Ventures Fund III, L.P.

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